The stickiest ad placement in most Australian offices costs a couple of dollars, measures about 76mm square, and has barely changed since 1980. It's a pad of sticky notes. While marketers scrap over a two-second glance on LinkedIn, a branded...
Research from the Advertising Specialty Institute has found that consumers hang onto the average promotional product for around eight months. That word "average" is doing some seriously heavy lifting. It hides a brutal split. Some branded items get eight years...
The best-performing ad placement of 2026 doesn't have a screen, a pixel, or an algorithm. It's a printed calendar sitting on a client's desk, and it will hold that position for twelve straight months without a single unsubscribe, ad blocker,...
You've got a trade show in six weeks, a marketing budget with a vague line called "merch", and a boss who wants to know exactly what it'll cost before you order anything. Sound familiar? Getting straight pricing on custom branded...
The ACNC lists around 60,000 registered charities in Australia. That's roughly one charity for every 440 people in the country, all competing for the same pool of donor attention, volunteer hours and corporate goodwill. In a field that crowded, a...
The July delivery has landed at Promo Punks HQ, and this batch has personality. There's a mug big enough to have its own postcode, a tote bag that kids colour in themselves, and a toiletry bag from Thule that will...
A committed gym member trains around three times a week. That works out to roughly 150 sessions a year, and a well-made gym towel will comfortably survive two years of that treatment. Run the numbers and a single branded towel...
It's 7:40am on bump-in day at a Sydney convention centre. Your stand looks brilliant. Then a floor manager with a lanyard and zero sense of humour points at your boxes. The helium balloon arch? Not happening. The 3,000 branded sticker...
A branded tin of mints will sit on a prospect's desk for weeks. A business card survives about four seconds before it joins the graveyard at the bottom of a laptop bag. That gap, weeks versus seconds, is the whole...
You've picked the polos, locked in the navy, sent the logo files, and then your decorator hits you with the one question that stalls the whole order. Embroidery or screen print? You hover over the email for ten minutes, google...
It's the second week of July. A client walks into a suburban Brisbane accounting firm clutching a shoebox of crumpled receipts, a laptop with a cracked screen, and the facial expression of someone who just remembered they sold crypto in...
Zero. That's exactly how many brand impressions a box of 500 branded drink bottles makes while it's stacked under a desk in the storeroom. Every unit that never leaves your building has a cost per impression of infinity, and yet...
